When it comes to incorporating diversity into your fundraising strategy, don’t just rely on research and studies. Go meet and talk to people to get first-hand information. There are more than enough events out there to help give you good sense of who people are and what would make them “like” and support your cause.

— Loretta Lam, speaking at the AFP Toronto Conference

The most innovative company must also be the most diverse. We take a holistic view of diversity that looks beyond usual measurements. A view that includes the varied perspectives of our employees as well as app developers, suppliers, and anyone who aspires to a future in tech. Because we know new ideas come from diverse ways of seeing things.

— Apple Inc.

Committing to diversity and inclusion is the responsible thing to do, but it’s much more than that – it helps our Clients, colleagues and communities shine, it leads to innovation, collaboration and high performance and it will continue to be a longstanding value at Sun Life.

— Sun Life Financial

子非鱼安知鱼之乐。

Translation: do not make assumptions about others based on your own subjective ideology.

— Zhuangzi, Chinese philosopher

If you aren’t doing multicultural marketing, you aren’t doing marketing.

— Marc Pritchard, Chief Brand Officer, P&G